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Talk

Building zero emission buses through partnerships. Platforms, investments, industrial strategies

Join the talk on September 23rd 2026, 11.30 CET, at FIAA in Madrid

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From city to intercity: the next step for zero emission bus transition

The European bus manufacturing ecosystem is undergoing a phase of deep transformation, driven by competition, changing industrial models and the acceleration of zero-emission propulsion.
The shift toward electric and hydrogen technologies is reshaping not only vehicle architectures but also relationships across the value chain, increasing reliance on specialised suppliers for components, systems, software and charging infrastructure. Partnerships between OEMs, bodybuilders and technology providers are becoming a strategic requirement.
At the same time, customer relationships are evolving, with operators focusing more on total cost of ownership, reliability, energy efficiency and lifecycle performance.
Manufacturers are responding by expanding their role as providers of integrated, turnkey solutions. This structural evolution — from vehicle manufacturing to service and platform integration — supports stronger industrial sustainability and competitiveness, while enabling the large-scale roll-out of zero-emission buses.

The framework

Markets with strong coachbuilding traditions, such as Spain, offer valuable insight into how partnership-based industrial models can help the sector remain competitive while adapting to rapid technological change.

Bringing together OEMs, bodybuilders, technology suppliers and operators, this conference session will explore how cooperative development models can be implemented, under which conditions they create value, and with what impact on delivery times, customer satisfaction and industrial sustainability. 

Within this framework, the session will also reflect how OEMs are progressively redefining their role — from manufacturers of vehicles to integrators of platforms, services and solutions — and how this evolution can support the large-scale deployment of zero-emission buses.

The goal is to assess how shared industrial strategies can accelerate the roll-out of zero-emission buses while supporting sustainable margins and long-term value creation for all stakeholders.

**AGENDA**

INTRO / KEYNOTE

Tobias Schneiderbauer, Partner, McKinsey & Company, and Lena Bell, Associate Partner at McKinsey & Company: “The future of European buses: competing in a new era“

ROUNDTABLE

  • Ian Livesey, Director of B2B & B2C, Moventis
  • Francesco Romagnoli, Head of Technical Affairs, ANAV (Associazione Nazionale Autotrasporto Viaggiatori)
  • Antonio Cendrero Querol, Managing Director, Arriva Spain
  • Marco Zanchetta, Head of Product Management, Iveco Bus
  • Stéphane Espinasse, Bus Senior Commercial and Tender Lead Europe, BYD Europe
  • Umberto Mauri, Commercial Director Italy and Spain, Otokar Europe
  • Fabian Schumacher, Key Account Manager Bus, ZF

Format

The Sustainable Bus Tour’s initiative was launched in 2021 and it’s now at its 5h edition

The Agenda

Opening and introduction

Sustainable Bus

The future of European buses: competing in a new era

Lena Bell and Tobias Schneiderbauer

Associate Partner and Partner, McKinsey & Company

From procurement to partnership: a changing operators-manufacturers’ relationship

Ian Livesey

Director of B2B & B2C, Moventis

Ian Livesey moventis

The perspective of Italian bus operators in a fast-growing zero-emission market

Francesco Romagnoli

Head of Technical Affairs, ANAV (Associazione Nazionale Autotrasporto Viaggiatori)

francesco romagnoli anav

Scaling zero-emission fleets: the operator’s perspective and the Spanish case

Antonio Cendrero Querol

Managing Director, Arriva Spain

From vehicle supply to complete mobility solutions: supporting customers throughout the transition

Marco Zanchetta

Head of Product Management, Iveco Bus

marco zanchetta iveco bus

OEMs’ landscape in transformation: electric only, innovation and platforms

Stéphane Espinasse

Bus Senior Commercial and Tender Lead Europe, BYD Europe

stephane espinasse byd

Enabling smarter zero-emission buses through integrated systems and technologies

Fabian Schumacher

Key Account Manager Bus, ZF

Fabian Schumacher, Key Account Manager Bus, ZF

Building competitiveness through industrial footprint and partnerships

Umberto Mauri

Commercial Director Italy and Spain, Otokar

umberto mauri otokar

Sign up

“Building zero emission buses through partnerships. Platforms, investments, industrial strategies” is the second event of the Sustainable Bus Tour 2026. It will be hosted by FIAA 2026.
Questions? Don’t hesitate to contact us at info@sustainable-bus.com

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