European bus manufacturers’ margins average 2.5%; cost cuts of 20–25% possible with production and design efficiencies, McKinsey says
Margins in the European bus and coach industry have averaged just 2.5% between 2019 and 2024, according to McKinsey’s “Don’t miss the bus: New strategies for European bus and coach OEMs”, published by the McKinsey Center for Future Mobility (which is also contains interesting insights in terms of ma...